Pasig City, Philippines – Cobra Energy Drink continues to fuel not only physical energy but also the dreams and determination of hardworking Filipinos through its flagship initiative, “Tatag sa Pagtupad ng Pangarap Kasama ang TESDA Program,” in partnership with TESDA NCR – PAMAMARISAN District Office and DOLE-TUPAD.
Through this program, Cobra showed once again that it is more than just a drink—it is a partner in resilience, ambition, and success. A total of 29 #TeamLakas beneficiaries received free technical-vocational training, TESDA competency assessments, and a Cobra “Panimula Kit” designed to help them jumpstart sustainable careers and small businesses. The initiative was especially meaningful for underemployed, unemployed, and displaced workers determined to rise again after the pandemic.
Stories of Resilience and Triumph
The scholars’ journeys were not easy, but their determination embodied the true spirit of lakas.
Judy Baliwag Lomboy, who pursued Bread and Pastry Production after facing financial struggles, found renewed strength in the program. “Naging inspiration ko para tapusin ang aking kurso ang aking pamilya at mga kaibigan sa buhay,” Judy shared. “Ako’y lubos na nagpapasalamat sa pagkakataon na maging matagumpay sa aking tinatahak na landas.”
(From left) Maria Victoria Sabala – Venue Manager, Bowling Training and Assessment Center, Inc., Lalaine Bringuelo – President, B and B Academy for Skills Training Assessment Inc., Lorena Joy Santos – Admin Staff, Triple K’s East Capitol Kitchen Corp. (Doing Business under the name and Style of Spices and Herbs Training Kitchen), Gemma Llona – Career Advocate, Asia Source ICollege Inc., Jill Ann Sumadsad – Brand Assistant, Cobra Energy Drink, Judy Lomboy – Cobra Scholar, Dir. Maria Gerty Pagaran – Director, Tesda Pamamarisan District Office, Alexis Gloria – Assistant Brand Manager, Cobra Energy Drink, Apple de Belen – Marketing Manager, Cobra Energy Drink, Jonsell Del Mundo – Assistant Brand Manager, Cobra Energy Drink
Jennelbel Amulat, a Housekeeping course graduate, now carries the confidence to work abroad and explore business opportunities. “Dahil po sa programa ng Cobra, TESDA, at DOLE-TUPAD, makakapagsimula ulit ako sa aking hanapbuhay. Pinapangako ko po na hindi ko sasayangin ang programang ito at gagawin ko ang lahat upang magtagumpay sa buhay. Para sa kapwa kong #TeamLakas, laban lang tayo.”
(From left) Maria Victoria Sabala – Venue Manager, Bowling Training and Assessment Center, Inc., Lalaine Bringuelo – President, B and B Academy for Skills Training Assessment Inc., Lorena Joy Santos – Admin Staff, Triple K’s East Capitol Kitchen Corp. (Doing Business under the name and Style of Spices and Herbs Training Kitchen), Gemma Llona – Career Advocate, Asia Source ICollege Inc., Jill Ann Sumadsad – Brand Assistant, Cobra Energy Drink, Jennelbel Amulat – Cobra Scholar, Dir. Maria Gerty Pagaran – Director, Tesda Pamamarisan District Office, Alexis Gloria – Assistant Brand Manager, Cobra Energy Drink, Apple de Belen – Marketing Manager, Cobra Energy Drink, Jonsell Del Mundo – Assistant Brand Manager, Cobra Energy Drink
Jonalyn Yarra Abogado, also a Housekeeping graduate, now balances part-time work while applying for overseas jobs. “Maraming, maraming salamat sa Cobra at sa lahat ng parte ng programang ito dahil hindi sila nagdalawang-isip na tumulong sa aming nangangailangan. Salamat sa tulong at kaalaman para maisakatuparan ang aming mithiin.”
(From left) Maria Victoria Sabala – Venue Manager, Bowling Training and Assessment Center, Inc., Lalaine Bringuelo – President, B and B Academy for Skills Training Assessment Inc., Lorena Joy Santos – Admin Staff, Triple K’s East Capitol Kitchen Corp. (Doing Business under the name and Style of Spices and Herbs Training Kitchen), Gemma Llona – Career Advocate, Asia Source ICollege Inc., Jill Ann Sumadsad – Brand Assistant, Cobra Energy Drink, Jennelbel Amulat – Cobra Scholar, Dir. Maria Gerty Pagaran – Director, Tesda Pamamarisan District Office, Alexis Gloria – Assistant Brand Manager, Cobra Energy Drink, Apple de Belen – Marketing Manager, Cobra Energy Drink, Jonsell Del Mundo – Assistant Brand Manager, Cobra Energy Drink.
Each TESDA National Certificate awarded was more than a credential—it symbolized new beginnings, and the power to shape a brighter tomorrow. Complementing this, the Cobra “Panimula Kit” equipped graduates with the practical tools they needed to take their first steps toward livelihood and independence.
Cobra’s Mission: Fueling Energy, Fueling Dreams
Through these stories, Cobra Energy Drink reinforces its belief that every Filipino has the strength to rise above challenges and pursue success. The initiative is a testament to Cobra’s commitment to fueling not only energy but also ambition, growth, and opportunity.
“It was very humbling to see their determination up close,” shared Jonsell Del Mundo, Assistant Brand Manager of Cobra Energy Drink. “We witnessed how, with the right support, they could rebuild their confidence and take the first steps toward their dreams. It motivates us in Cobra to keep creating programs that truly touch lives.”
Building on this, Marketing Manager Apple de Belen emphasized the brand’s larger mission:
“Cobra has always stood for strength, perseverance, and the courage to keep going. Through #TeamLakas, we are proud to help Filipinos not only gain energy for today but also the skills and opportunities that will change their lives for tomorrow.”
🎥 Watch the Graduation Video here:
https://www.facebook.com/share/v/19pP68wNvs/
🎥 Watch the Launch Event here:
https://www.facebook.com/share/v/1AuMwSo8vz/
🎥 Watch Coco Martin’s Cobra TVC here:
https://www.facebook.com/share/v/1AzomENXjz/
📲 For more information about Cobra and to become part of #TeamLakas, follow:
👉 facebook.com/cobraphilippines
👉 tiktok.com/@cobraenergydrinkph
👉 Shop online at asiabrewery.com/collections/cobra